Dick's Sporting Goods is running a commercial right now that I despise.
You see a bow hunter drawing back his arrow, see him sighting on something in the woods.
The scene cuts to a deer or elk or something - I don't really remember but it is a beautiful, majestic, innocent animal.
The camera stays on the animal for a few seconds. Presumably looking directly at the hunter.
The scene cuts back to the hunter. Stays on him for a few more seconds.
He lets the arrow fly.
I fucking hate that commercial.
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